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Sports Then and Now



Slide Into The Sports Industry By Rebranding Yourself 1

Posted on January 27, 2018 by John Harris

Finding a new job is probably the most boring, exhausting and daunting things that you could be doing with life after college, but switching careers from a secure job to another industry? That’s a huge challenge! When you’ve been working in a particular career for a long time you could become too comfortable, and while this is great for your business, it’s not going to be good for you if you aren’t entirely interested in what you’re doing. If you wanted to move into a career in sports because you love it so much, and your resume doesn’t have much on it that includes sports involvement beyond cheering on your team, what do you do?

Kicker-1

Well, you need to think of your brand. You may well have been running your own company with a good PayPal working capital that keeps your branding and marketing going, but that doesn’t mean you have any idea what it means to brand yourself. A lot of people base their own brand on what they do for a living, but if you’ve never worked in sports before you’re going to need to know how to rebrand yourself to be attractive to recruiters. It’s important to look at your resume for exactly what it is: a way to market yourself. Your resume isn’t your job application, it’s your document that explains exactly who you are and what you can do. If you’re an artist who is looking to move into a creative marketing role in the sports industry, make yourself shine by showing your own logo and design the company you’re hoping to move to a funky new artwork for their logo, too. Those who want to be sports readers could start up a vlog on YouTube reporting the local sports results and giving commentary on games. You could provide your interviewer with a link on your resume and they can watch how confident you are on camera. Read the rest of this entry →

  • Vintage Athlete of the Month

    • Larry “The Zonk” Csonka
      January 29, 2022 | 4:43 pm
      Larry Csonka

      The Sports Then and Now Vintage Athlete of the Month was the leader of a running attack that was the cornerstone of two Super Bowl Championship teams, including the only undefeated squad in NFL history.

      With his distinctive headgear and a body suited for punishing contact, Larry Csonka looked the part of a fullback and for 11 NFL seasons delivered and took regular punishment on his way to the Hall of Fame.

      Following in the great tradition of Jim Brown, Ernie Davis, Jim Nance and Floyd Little, Csonka earned All-American honors at Syracuse while rushing for 2,934 yards.  He began earning a name for himself as the Most Valuable Player of the East–West Shrine Game, the Hula Bowl, and the College All-Star Game.

      Read more »

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