Attendance and TV ratings have declined in recent years for the Brickyard 400.
The NASCAR Sprint Cup Series makes its annual trip to the famed Indianapolis Motor Speedway this weekend for the 18th running of the Brickyard 400.
While the event is still regarded as the second biggest race of the NASCAR season behind the Daytona 500, it seems that the popularity of the race among fans has reached an all-time low.
Back in May, the Associated Press reported that ticket sales for the race were down from last year’s event where only 140,000 people, almost a 50% decrease from 2007 where an estimated 270,000 fans showed up for that year’s race.
There was also a 13 percent decrease in the television ratings from the 2009 Brickyard 400 to last year’s race, which was both telecasted on ESPN.
So, what is the reason for this precipitous decline in the interest of the Brickyard 400?
Some blame the economic downturn and high gas prices, while others have suggested Indianapolis has to fight with tracks such as Chicago, Kentucky, and Kansas to get Midwestern fans to come out to the track.
But the most likely reason for NASCAR’s problem at the Brickyard is what happened in the 2008 race.
That was the first time that NASCAR raced the Car of Tomorrow at the speedway and the results proved to be disastrous. The combination of the new car and the abrasive pavement caused the rear tires to explode after several laps of racing. Read the rest of this entry →
Ten years after his death, Dale Earnhardt is still casting a shadow over NASCAR.
This year marks the 10th anniversary of the darkest day in NASCAR history, the death of Dale Earnhardt in a crash on the last lap of the Daytona 500.
“The Intimidator” is considered by many as the greatest NASCAR driver of all time as won 76 races and seven season championships, a record he shares with “The King” (Richard Petty), in his illustrious career.
Earnhardt’s death sent shockwaves throughout the sports world as the biggest star of the nation’s fastest growing sport was suddenly gone.
While they have been numerous safety advances in the decade since his death, there has been no driver that has captured the imagination of NASCAR fans throughout the world like the way Earnhardt and his famous #3 black Goodwrench Service Chevrolet did.
With their beloved icon no longer on the race track, the many fans of the “Man in Black” had to find a new favorite driver to root for.
The most logical choice was Earnhardt’s son, Dale Earnhardt Jr., who drove for his father’s racing team, Dale Earnhardt Inc. in the #8 Budweiser Chevrolet. Read the rest of this entry →
Jimmie Johnson's victory in the Auto Club 500 is just a reminder of his dominance.
The victory by four-time defending NASCAR champion Jimmie Johnson in the second race of the season is an early reminder to the other drivers in NASCAR that this is Johnson’s sport and he is simply letting everyone else round out the field.
After struggling in the season opener at Daytona, you knew Johnson would be looking for a strong showing in his home state of California. His victory was his second straight at Fontana and fourth in the last six races there.
Now the drivers head to Las Vegas where Johnson won three straight times between 2005 and 2007, but has struggled with disappointing finishes the last two years (29th in 2008, 24th in 2009). Given his competitive nature, watch for Johnson to again be near the front at the end of the race on Sunday.
Johnson’s dominance of the sport has come at a time when NASCAR is struggling to maintain the growth in the fan base that has occurred over the past decade.
Because Johnson is not the typical car-loving, spend all day under the hood guy from the Southeast that has historically been your prototype for a NASCAR driver, he and fellow Californian Jeff Gordon have been given some of the credit for bringing people outside of the core fan base into racing. Read the rest of this entry →
The end of the 1979 Daytona 500 was must see television.
Sunday’s 52nd running of the Daytona 500 is sure to be full of thrills and excitement, but it will have a hard time topping the “battle” that occurred 31 years ago.
The hot-tempered drivers of today have nothing on old-time drivers Donnie Allison, Bobby Allison and Cale Yarborough as 31 years ago the trio came to blows on the infield after Yarborough and Donnie Allison crashed on the final lap of the 500 mile race.
With Allison clinging to the lead, the two cars tangled in the final turns and both men soon found their cars off the track and stopped in the infield. They were helpless as Richard Petty held off Darrell Waltrip and A.J. Foyt to claim the sixth of his record seven Daytona 500 titles.
As Petty celebrated, the CBS cameras quickly turned back to Donnie Allison and Yarborough, who had both gotten out of their cars and were jawing in the infield. Donnie’s brother Bobby soon joined the duo and his arrival helped escalate the war of words into an actual physical battle.
Which Are You More Likely To Watch?
Winter Olympics (60%, 9 Votes)
Daytona 500 (27%, 4 Votes)
NBA All Star Game (13%, 2 Votes)
Total Voters: 15
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Of course the tradition of temper displays by NASCAR drivers is alive and well as recent battles between Carl Edwards and Kevin Harvick as well as Kurt Busch versus Tony Stewart illustrate.
No doubt the racing on the track will be exciting on Sunday, but let’s see if tempers off the track come close to reaching those experienced 31 years ago.
It seems like only yesterday that NASCAR was emerging on the national scene as a sport that could rival baseball, basketball and maybe even football as one of the most popular sports in the United States. Now, as the sport enters the second decade of the century, NASCAR finds itself suddenly struggling economically and simply battling to remain nationally relevant.
Few things illustrate how things have changed in recent years more than the circumstances surrounding the start of the 2010 season.
Just days after NASCAR announced a 10 percent purse reduction for 2010, the season is kicking off not with fanfare around its greatest stars, but instead around an IRL import who will not even be competing in the prestigious season opening Daytona 500 or the primary Sprint Cup Series.
To most Americans, Danica Patrick is probably better known for her GoDaddy commercials and straight dark hair than she is for her performance on the racetrack.
In five seasons driving in the IndyCar Series, Patrick has one victory in 81 races. She was the 2005 Rookie of the Year after finishing fourth at the Indianapolis 500. Read the rest of this entry →
In recognition of NASCAR’s current battle for the Sprint Cup Championship, we recognize as the Sports Then and Now Athlete of the Week a popular driver who won the championship three times during his career.
Though now recognized by a generation of NASCAR fans for his colorful commentary, Darrell Waltrip was one of NASCAR’s more colorful and outspoken stars during his nearly 30 year career. Nicknamed “Jaws” by Cale Yarborough, Waltrip was notorious for his trash talking and flamboyant personality.
The Sports Then and Now Vintage Athlete of the Month is one of the most underappreciated wide receivers in NFL history, despite boasting a career that spanned 16 seasons and saw him excel as one of the league’s premier deep threats. Known for his speed, route-running, and ability to make plays downfield, Harold Jackson left an indelible mark on the game during an era that was not yet pass-heavy. Standing at 5’10” and weighing 175 pounds, he defied expectations of size to become a dominant force on the field. Over the course of his illustrious career (1968–1983), Jackson totaled 10,372 receiving yards and 76 touchdowns, placing him among the top receivers of his time.
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